Privacy Policy

1. Introduction

House And Land Packages Pty Ltd (ABN 92 631 641 408) ("HALP", "we", "us", or "our") operates multiple property and business directory platforms including:

www.halp.com.au
www.boutiquedevelopments.com.au
Associated websites within our network

We are committed to protecting your privacy and handling your personal information in accordance with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs). "Personal Information" has the meaning given in the Privacy Act, being in sum — information or an opinion about an identified individual, or an individual who is reasonably identifiable, whether true or not, and whether recorded in material form or not.

This Privacy Policy explains how we collect, use, store, disclose, and manage your personal information we collect either from you when you use our websites, services, and platforms or otherwise interact with us, or from third parties.

2. Information We Collect and How we Collect it

2.1 Personal Information

Contact Information

Name
Email address
Phone number (mobile and/or landline)
Mailing address
Suburb, state, and postcode

Property-Related Information

Property search preferences
Property budget and finance capacity
Preferred locations and school zones
Property type preferences (house and land, off-the-plan, etc.)
Investment or owner-occupier status

Professional Information (for Business Listings)

Business name and trading name
ABN/ACN
Business address
Professional licenses and credentials
Professional Indemnity Insurance certificates and details
Trust Account details (where applicable for verification)
Business logo and marketing materials
Service areas and specializations

Mortgage and Finance Information

Income details
Employment status
Deposit amount available
Current mortgage or rental commitments
Credit-related information (via third-party providers only)

Account Information

Username and password (encrypted)
Account preferences and settings
Subscription and payment history
Saved searches and properties
Communication preferences

Inquiry and Communication Data

Messages sent through our contact forms
Email correspondence
Phone call records (when you contact us)
Feedback and survey responses
Customer support interactions

2.2 Automatically Collected Information

Technical Information

IP address and device identifiers
Browser type and version
Operating system
Device type (mobile, tablet, desktop)
Screen resolution and display settings

Usage Data

Pages visited and time spent on each page
Search queries and filters used
Properties viewed and saved
Click paths and navigation patterns
Referral sources
Date and time of access

Location Data

General location based on IP address
Precise location (if you grant permission on mobile devices)
Location preferences for property searches

2.3 Information from Third Parties

Real estate agents, developers, and builders you contact through our platform
Mortgage brokers and financial service providers in our network
Property data providers and aggregators
Credit reporting agencies (with your consent)
Social media platforms (if you connect or share via social media)
Marketing and analytics service providers
Government databases (for school zone and demographic information)
Your employer or organization you work with, in the course of our dealings with them

2.4 Information You Choose to Provide

Subscribe to our newsletters or alerts
Register for an account on our websites
Complete mortgage calculators
Download property guides and resources
Submit property listings or business directory entries
Participate in surveys or promotions
Provide reviews or testimonials
Attend our events or webinars

3. How We Use Your Information

3.1 Primary Uses

Service Delivery

Provide access to our property search and discovery platforms
Connect you with property developers, builders, and real estate agents
Facilitate mortgage broker connections and home loan services
Deliver school zone information and property insights
Process and display property listings
Manage business directory listings and subscriptions

Communication

Respond to your inquiries and provide customer support
Send property alerts matching your search criteria
Provide mortgage rate updates and finance information
Send service-related notifications and updates
Communicate account and subscription information

Platform Improvement

Analyze usage patterns to enhance user experience
Develop new features and services
Conduct market research and analysis
Test and optimize website performance
Improve search algorithms and recommendations

Marketing (with consent)

Send newsletters about property market trends
Provide information about new developments and listings
Promote relevant services from our partners
Conduct promotional campaigns and offers
Share educational content and buying guides

3.2 Legitimate Interests

Preventing fraud and maintaining platform security
Enforcing our Terms of Service
Protecting our legal rights and property
Complying with legal obligations
Managing and improving our business operations
Conducting business analytics and reporting

4. Information Sharing and Disclosure

4.1 When We Share Your Information

Property Industry Partners

Property developers and builders whose listings you inquire about
Real estate agents representing properties of interest
Property management companies
Project marketing and sales teams

Financial Services Partners

Mortgage brokers in our network (HALP Home Loans partners)
Home loan lenders and financial institutions
Mortgage aggregators and comparison services

Professional Service Providers

Conveyancers and solicitors (upon request)
Building inspectors and valuers (upon request)
Removalist and utility connection services (upon request)

Technology and Service Providers

Website hosting and cloud storage providers (Amazon Web Services)
Website backups stored on Amazon Web Services
CRM platforms (Pipedrive, ActiveCampaign)
Cloud storage services (Google Drive)
Email service providers (Google Workspace)
Payment processors (Stripe)
Analytics providers (Google Analytics)
Marketing automation platforms
SMS and communication service providers

Business Operations

Our related bodies corporate and affiliates
Professional advisors (lawyers, accountants, auditors, consultants)
Business purchasers or successors in the event of a sale or merger

Legal Requirements

Government agencies and law enforcement (when legally required)
Courts and tribunals (when ordered)
Regulatory authorities (as required by law)

4.2 How We Share Information

Property Listing Inquiries. When you submit an inquiry about a specific property listing through our platform your inquiry (name, email, phone, message) goes directly to the listing agent, developer, or builder. HALP does not store or process these property-specific inquiries — the property advertiser becomes the data controller for your inquiry and you should review their privacy policy. We facilitate the connection but do not retain your inquiry data.

General Platform Inquiries. When you use our general inquiry forms (Contact Us, Join Us, Advertise With Us) your information is collected and stored by HALP. We store inquiries in our CRM systems (Pipedrive, ActiveCampaign). Supporting documentation may be stored in Google Drive. We use this information to respond to your inquiry and provide services, and we may follow up via email or phone.

Form Types and Data Flow

Property Listing Inquiries → Direct to listing agent (not stored by HALP)
"Contact Us" Forms → Stored in Pipedrive, ActiveCampaign, Google Drive
"Join Us" Forms → Stored in Pipedrive, ActiveCampaign, Google Drive
"Advertise With Us" Forms → Stored in Pipedrive, ActiveCampaign, Google Drive
Newsletter Subscriptions → Stored in ActiveCampaign
Account Registration → Stored in our secure database

Business Directory. If you list your business in our professional directory, your business information will be publicly displayed on our websites.

Aggregated Data. We may share anonymized, aggregated data that does not identify you personally.

4.3 No Sale of Personal Information

We do not sell your personal information to third parties. Any sharing is done with your consent, to provide services you've requested, with service providers who assist us in operating our business, for the permitted purposes above, or as required by law.

5. Data Security and Storage

5.1 Security Measures

Secure Socket Layer (SSL) encryption for data transmission
Encrypted storage
Secure authentication and access controls
Regular security assessments and updates
Restricted access to personal information
Secure data centers with physical security controls (AWS)
Regular backups stored securely on AWS
PCI-DSS compliant payment processing through Stripe
Staff training on privacy and data security

5.2 Data Retention

Account information: retained while your account is active, plus 7 years after closure
Inquiry and communication records: up to 7 years
Transaction records: 7 years (tax and legal compliance)
Marketing data: until you unsubscribe or withdraw consent
Website analytics: typically 26 months

5.3 Data Storage Locations

Website Hosting & Backups: Amazon Web Services (AWS)
CRM Systems: Pipedrive
Marketing Automation: ActiveCampaign
Document Storage: Google Drive
Payment Processing: Stripe (PCI-DSS compliant)

6. Cookies and Tracking Technologies

We use essential, analytics, functional and marketing cookies. You can manage cookies through your browser settings, our cookie consent banner and third-party opt-out tools. Disabling certain cookies may limit website functionality.

7. Your Privacy Rights

You have the right to access, correct, port and (subject to legal retention requirements) delete your personal information. Opt out of marketing at any time via unsubscribe links or unsubscribe@halp.com.au. If you have a complaint, contact our Privacy Officer at privacy@halp.com.au — we acknowledge within 7 days and respond within 30 days. You can also contact the OAIC (www.oaic.gov.au, 1300 363 992).

8. Children's Privacy

Our services are not intended for children under 18. We do not knowingly collect personal information from children.

9. Third-Party Links and Services

Our websites may link to third-party sites. We are not responsible for their privacy practices. Third-party services we use include AWS, Google Analytics, Pipedrive, ActiveCampaign, Google Drive, Stripe and social media platforms.

10. International Data Transfers

Some of our service providers are located overseas. Where we transfer personal information outside Australia we take reasonable steps to ensure appropriate protections — including the US and EU where AWS, Stripe, Google, Pipedrive and ActiveCampaign operate.

11. Marketing and Direct Marketing

With your consent we may send property alerts, newsletters, updates and educational content. You can opt out at any time via unsubscribe links, replying STOP to SMS, updating your account preferences, or emailing unsubscribe@halp.com.au. We process opt-out requests within 5 business days. We do not share your information with third parties for their own direct marketing without your explicit consent.

12. Changes to This Privacy Policy

We may update this Privacy Policy from time to time. Material changes will be notified via email (if you have an account) and prominently displayed on our websites.

13. Contact Us

Privacy Officer — Email: privacy@halp.com.au · Phone: 1300 137 406 · Mail: 235 Glen Huntly Road, Elsternwick VIC 3185.

14. Frequently Asked Questions

Q1. What personal information does HALP collect?

Contact details, property search preferences, mortgage and finance information, business listing details, account information, and technical data such as IP address and browsing activity.

Q2. How does HALP use my information?

To deliver our property search, business directory and home loan connection services; to respond to your inquiries; to improve our platforms; and — only with your consent — to send marketing.

Q3. Does HALP sell my personal information?

No. We do not sell your personal information.

Q4. Who does HALP share my information with?

Property developers, builders and real estate agents whose listings you inquire about; mortgage brokers and lenders in our network; technology service providers (AWS, Pipedrive, ActiveCampaign, Stripe, Google Analytics); professional advisors; and government or regulatory bodies where legally required.

Q5. Is my information stored in Australia?

Some information is stored on servers in Australia, but some of our service providers are based overseas (primarily the US and EU).

Q6. How long is my information kept?

Account and transaction records are generally retained for 7 years after closure. Marketing data is kept until you unsubscribe. Website analytics is typically retained for 26 months.

Q7. How can I access, correct or delete my information?

Email privacy@halp.com.au. We'll verify your identity and respond within 30 days.

Q8. How do I opt out of marketing?

Click "unsubscribe" in any marketing email, reply "STOP" to marketing SMS, update your account preferences, or email unsubscribe@halp.com.au.

Q9. How do I make a privacy complaint?

Contact privacy@halp.com.au. We'll acknowledge within 7 days and respond within 30 days. If unsatisfied, contact the OAIC at www.oaic.gov.au or 1300 363 992.